Wednesday, November 11, 2009

Twitter

After recently setting up my Twitter account, thanks to the pushes of my professor Ellen Mrja, I have began to understand that Twitter is not only a personnel application but can be a useful tool for many business. Chris Bogan's article 50 Ideas on Using Twitter for Business describes how Twitter can take business to new heights without added expenses or misuse of time. Bogan's main ideas include:
  • Immediately start using Twitter Search this application lets you listen for your name, your competitor's name and any related words.
  • Be wary of always pimping yourself. Your fans will love it but others will tune out.
  • Share the human side of your company. You are own Twitter for a reason and that means you value the public and honest conversation.
  • Comment on other tweets and retweet to build a strong community.
  • Twitter at company events etc. This will help create a backchannel for all your followers to listen.

Twitter is a revolutionary site and I am happy too understand why I need to participate and effectively help my future business.

5 comments:

  1. Clare I really like your bullets I think it explained Brogan's article perfectly. I also have realized how important Twitter is. I originally thought to delete it but now I am reconsidering. What about you? Will you keep it after this semester?

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  2. I liked how you pointed out about not "pimping yourself" a great tip from Brogan

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  3. I feel the same way, Clare! At first I was frustrated and confused with Twitter and the uses of it, but now I am confident about what it is and how to use it. It is going to benefit us all in our future. I am looking forward to seeing Twitter in my career after graduation.

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  4. Thanks for all the great comments guys! I am going to continue and use Twitter after this semester. Like Ariel pointed out Twitter can really benefit us and I think by sticking with it it's going to get easier and more beneficial.

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  5. Clare, I like what you mention at the very end of your post: You're appreciative to now understand the importance that building Twitter account of your own can have on finding a career in the future.
    I agree. I have recently begun to understand the benefits of Twitter, and with this growing awareness and understanding, I find I enjoy tweeting more as well as using other Social Media sites.

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